AZ Complete Health Partnership funds Market Ambassador Program

Heirloom Farmers Markets Market Ambassador Program helps customers shop, cook, and eat locally. Thanks to the support of our NEW sponsor, Arizona Complete Health, the Market Ambassador Program has the opportunity to continue serving the southern Arizona community. The Market Ambassador at the Rillito Park Farmers Market is easily spotted wearing a bright orange apron and is out and about helping customers.

SNAP and FMNP customers are encouraged to seek out the Market Ambassador from the moment they receive their benefits to the moment they buy their food. The Market Ambassador gives market tours and connects food assistance customers with farmers. With the Market Ambassador as a guide, customers learn about seasonal produce, create shopping lists and grocery budgets, and brainstorm recipes and meal plans. These efforts engage SNAP and FMNP customers to enjoy the farmers markets and return for healthy and locally grown food. HeirloomFM is continuing to work closely with SNAP-Ed to build a Market Ambassador program that is replicable at other farmers markets around the state.

This program is possible through generous support from Arizona Complete Health.